MyCarDoesWhat? campaign receives award from the NAEA

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The MyCarDoesWhat campaign received an award from the North American Excellence Association for "association campaign of the year." Members of the team presented at a session and accepted the trophy on Thursday, April 28, 2016. 

The North American Excellence Awards were created to honor the most outstanding achievements of communications professionals in their field. 

With automotive technology rapidly changing and highway deaths and injuries on the rise, the need to educate drivers has never been greater. MyCarDoesWhat aims to raise awareness of new safety features and how they work. The research-driven, integrated campaign has reached 3.8 billion impressions and increased visits to the website 414 percent in just nine months.

More information and a complete list of award recipients is available at http://na.excellence-awards.com/.